Rob Heidrick is a versatile content strategist, team leader, and editor with more than 15 years of experience creating content for business and consumer audiences.

Rob has worked in areas including digital marketing, higher education, journalism, and business intelligence. He founded the event promotions company CoolinAustin in his hometown of Austin, Texas, and has hosted several benefit shows in partnership with local nonprofits.

Rob earned an English degree from Davidson College in 2006 and a Master’s in Journalism from the Medill School of Journalism at Northwestern University in 2008. He currently resides in San Diego with his wife, Emily.